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Podcast Names: How to Name Your Podcast

Your podcast name affects discoverability, branding, and first impressions. Here's how to choose a great one.

Superlore TeamJanuary 20, 20263 min read

Podcast Names: How to Name Your Show

Your podcast name is your first impression. It affects discoverability, brand building, and listener decisions. Here's how to choose well.

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Types of Podcast Names

Descriptive Names

What it is: Clearly states the topic
Examples: "The History of Rome," "Software Engineering Daily"
Pros: Immediately clear, good for SEO
Cons: Less creative, potentially forgettable

Creative/Clever Names

What it is: Memorable, brandable
Examples: "Radiolab," "Freakonomics"
Pros: Unique, memorable
Cons: May not communicate topic

Personal Names

What it is: Host name as brand
Examples: "The Tim Ferriss Show," "Conan O'Brien Needs a Friend"
Pros: Works if you're already known
Cons: Limits show beyond you

Hybrid Names

What it is: Creative + descriptive
Examples: "How I Built This," "Crime Junkie"
Pros: Memorable AND clear
Cons: Harder to nail

Naming Best Practices

Be Discoverable

  • Include keywords people search for
  • Consider Apple Podcasts SEO
  • Check if name is searchable

Be Memorable

  • Easy to say
  • Easy to spell
  • Easy to remember

Be Unique

  • Google the name first
  • Check podcast directories
  • Avoid confusion with existing shows

Be Ownable

  • Check domain availability
  • Check social media handles
  • Trademark search (if serious)

Common Mistakes

  • Names too similar to famous podcasts
  • Hard-to-spell words
  • Names requiring explanation
  • Generic names (impossible to find)
  • Names that box you in too much

Testing Your Name

Before committing:
1. Say it out loud 10 times
2. Ask: "Check out my podcast called ___"
3. Does it feel natural?
4. Can you imagine hearing it in reviews?
5. Does it work as a logo?

Examples by Category

  • The History of Rome (clear)
  • Hardcore History (branded + clear)
  • Revolutions (short, memorable)
  • How I Built This (narrative hook)
  • Masters of Scale (concept clear)
  • My First Million (aspirational)
  • Crime Junkie (identity + topic)
  • Serial (narrative)
  • Casefile (professional)
  • Conan O'Brien Needs a Friend (personal + concept)
  • My Dad Wrote a Porno (literally the show)
  • How Did This Get Made? (question hook)

The Naming Process

  1. Brainstorm 20+ options (no judgment)
  2. Cross out the worst
  3. Check availability for survivors
  4. Test with trusted friends
  5. Sleep on your top 3
  6. Choose and commit

When in Doubt

  • Choose clearer over cleverer
  • Shorter is usually better
  • The one you're most excited about

You can rebrand later, but it's not ideal.

See also: Podcast Name Generator

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