Steve Jobs: Vision, Obsession, Legacy

The Man Who Thought Different

Steve Jobs didn't invent the personal computer, the smartphone, or the tablet. But he reimagined each one, turning technology into something people actually loved to use.

He was a visionary who saw products that didn't exist yet. A perfectionist who drove employees to breakdowns and breakthroughs. A salesman who could bend reality. A tyrant, a genius, a Buddhist, a billionaire, and ultimately a man who died too young from a treatable cancer he initially rejected treating.

What You'll Learn

The Origin Story

Adoption. Childhood in Silicon Valley. Wozniak and the blue boxes. The Apple I and II. The Macintosh and the vision of computing for everyone.

The Fall

Ousted from his own company in 1985. The wilderness years. NeXT. Pixar and its unlikely success.

The Return

Apple on the verge of bankruptcy. iMac. iPod. iTunes. The digital hub strategy.

The Transformation

iPhone: the product that changed everything. iPad. App Store. Apple becomes the most valuable company on Earth.

The Philosophy

Jobs's design obsession. Simplicity. Integration of hardware and software. 'Design is how it works.' The intersection of technology and liberal arts.

The Cost

The reality distortion field. The treatment of employees and family. Denial about cancer. The complicated legacy of a complicated man.